Family Miles

The Family Trend

Travelling with the family is taking off

Multi-generational travel is on the rise – not just to share costs, but to reclaim time together and create long-lasting memories between parents, kids and grandparents.

With budget a factor and many 20-somethings living at home, families – especially younger generations – are getting creative about how and where they travel.

Three women wearing headscarves and a young boy run barefoot across a sandy beach.

Gen Z and Millennials are embracing multi-generational travel. In the past two years:

of Gen Z adults have travelled with their parents

46^‏%

of Gen Z have travelled with their parents and grandparents

34^‏%

of Millennials have travelled with their children and parents

29^‏%

31% of Gen Z adults cite saving money or sharing travel costs as their core motivation for travelling with family.

31^‏%

Two women wearing headscarves chat on a busy ferry.

Several women and children walking along a stone path next to a mountain village

Family miles are gaining traction, despite increased proximity at home

“Driven by a desire for deeper connection, away from the daily routines and digital distractions, family miles are gaining traction, despite increased proximity at home.

Exploring together beyond the familiar four walls expands horizons and generates authentic opportunity to share stories and memories across generations. A unique space for bonding in a busy, transactional world.”

Lee Chambers

Travel Psychologist and Essentialise Founder

Hotel bookings made using our “family” filter are up 66% globally YoY.¹

66^‏%

Close up of a silver suitcase featuring personalised stickers of Skyscanner travel trends

Children playing in a pool surrounded by palm trees.

Reddit’s buzzing with family travel conversations – views on the topic have surged 387% YoY.²

For adults, family travel is about more than catching up – it’s a chance to:

Close up of a pink flamingo-shaped inflatable floating in the corner of a pool

Family Travel

Make memories

62^‏%

Truly connect

53^‏%

Share costs